Search Engine Optimisation

You can track the history of search engine optimisation back more than ten years to when the process first became established, during that time the methods used to ensure top positions in search results have changed time and time again. Search engines themselves have changed dramatically in the way they work and the process that is used to determine which website is relevant to any given query.

Specialist SEO

Project managers are appointed for every client and there will be a specialist SEO team working with each strategy, initial analysis will focus on the current status of the target site, and immediate issues such as compliancy. In-depth research will determine the existing penetration of the website in search engines in relation to its brand visibility, the products, services and the website message.

Once the current position is determined we will carry out the appropriate research for keywords and phrases.

The specialist teams at Respond Digital are able to work to ensure that the brand, the products and the investor relations are all maximized through the Internet. Each one of our search engine optimisation teams works in an insulated environment ensuring maximum client integrity whilst delivering zero conflict of interests on an inter client basis.

We also carry out brand protection checks as a normal part of our service and a report on any adverse news will be supplied with a series of directives and action recommendations to counter any adverse publicity.

Comprehensive Web Analytics will provide vital information on traffic and progress; we are experts in understanding and interpreting the data from our analytical software and drawing the appropriate and necessary conclusions therefore providing real return on investment.